Tony Cowling Foundation

TONY COWLING
FOUNDATION

Client: Tony Cowling Foundation

Project: Strategy / Branding

Overview: Having a direct connection to Tony Cowling via creative director Mark Yearwood's time working in TNS and Kantar. We were extremely honoured to be approached to help shape the newly set up foundations' direction and branding. We went to work setting out the vision of an MR charity that's motivated to use research as a path to creating real change, here and now.

Working closely with the foundation to make sure we understood and embodied Tony Cowling's core beliefs and motivations within our plan. we developed their foundation ethos, values, branding, and visual marketing strategy. Giving the foundation an inspiring, business direction and visual identity to boldly announce itself to the Market Research industry.

Brand Guidelines

Brand Values

Brand Language

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